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ASHRM Website Privacy Policy


    Welcome to the ASHRM Website, owned and produced by the Anchorage Society for Human Resource Management (ASHRM). ASHRM is an affiliate of the Society for Human Resource Management (SHRM), who is the leading membership association for the human resource profession. Our website is available to all visitors, although some content and features are restricted to ASHRM members.

    Throughout our website, there may be forms for visitors to request information, products, and services. These forms may ask for contact information (such as your phone number or e-mail address), unique identifiers (usually your SHRM membership number, if one is available), financial information (such as your credit card number), or demographic information (for example, your age, location, PHR/SPHR designation, etc.). Contact information from these forms is used to provide the products, promotional materials, or memberships that you request. Forms on our site that request financial information do so in order to bill you for products or services ordered. Unique identifiers (specifically, your SHRM member number) are collected from website visitors to verify the user's identity for access to restricted content or features on the site.

    This Online Privacy Policy discloses ASHRM's privacy practices and contains detailed information about the following:

    1. What information of yours does ASHRM collect?
    2. What are "cookies" and how does ASHRM use them?
    3. What organization collects the information and who has access to it?
    4. How does ASHRM use the information it collects?
    5. How can you modify your SHRM member information?
    6. What is the opt-out policy for ASHRM?
    7. What types of security procedures are in place to protect against the loss, misuse or alteration of your information?
    8. How does ASHRM use bulletin boards and discussion lists?

    All products and services on our website are made available subject to this Privacy Policy. By using the products and services, you agree, without limitation or qualification, to be bound by this Privacy Policy.

    Questions regarding this statement should be directed to:

    Anchorage Society for Human Resource Management

    CHAPTER #200
    PO BOX 240926, Anchorage, AK 99524


    ASHRM will update this policy from time to time, so please check back periodically. When such changes occur, you will see the word "updated" next to the Privacy Policy link on each page on our website. If at any point we decide to use personally identifiable information in a manner different from that stated at the time it was collected, we will prominently post such changes prior to implementing them.

    Frequently-Asked Questions

    1. What information of yours does SHRM Online collect?
    Our goal is to become your destination for local HR-related information by providing information, services, and product offerings that are most relevant to you in the most convenient way. To achieve this goal, ASHRM collects information about site visitors.

    Information collected online is usually defined as being either anonymous or personally identifiable.

    Anonymous information refers to data that cannot be tied back to a specific individual. ASHRM collects some information each time a visitor comes to a ASHRM website, so we can improve the overall quality of the visitor's online experience. For example, ASHRM collects the visitor's IP address, browser, and platform type (e.g., a Netscape browser on a Windows platform). Gathering this data helps us to learn what browsers we need to support. Other anonymous information helps us determine what sections of our website are most popular and how many visitors come to our site(s). You do not have to register with ASHRM before we can collect this anonymous information.

    Personally identifiable information refers to data that tells us specifically who you are (e.g., your name and postal address). You are only required to provide such information if you want to take advantage of optional products and services provided through our website(s).

    SHRM collects personal information in the following ways from different parts of its website(s):

    1. ASHRM Membership Applications: You are sharing personally identifiable information, including your name and mailing address, with us when you join ASHRM through our website. SHRM members are given a SHRM membership number when they register with the national organization, and this member ID and password enables members to take advantage of restricted content and features on our website.
    2. Other Registration: You may be asked for personal information when registering for specific services. For example, if you subscribe to an e-mail newsletter, you will be asked to provide your e-mail address.
    3. Online Purchases: We also ask for personal information when you make a purchase using CVENT or when you subscribe to an ASHRM publication through our website. The number and variety of useful services on our website that may require collection of personally identifiable information will continue to grow in the future.

    2. What are "cookies" and how does SHRM use them?
    A cookie is a small text file containing a unique identification number that is transferred from a website to the hard drive of your computer. This unique number identifies your web browser-but not you-to ASHRM computers whenever you visit our website. A cookie will not provide personally identifiable information about you, such as your name and address. The use of cookies is now an industry standard, and cookies are currently used on most major websites. Most web browsers are initially set up to accept cookies. If you prefer, you can reset your browser to notify you when you have received a cookie. You can also set your browser to refuse to accept cookies altogether. While SHRM does not require you to use cookies, keep in mind that certain services will not function properly if you set your browser to refuse all cookies.

    To help serve you better, SHRM generally uses cookies to:

    • Identify return visitors. Cookies let us remember your web browser so we can provide personalized member services such as My SHRM and SHRM search agents. Cookies also allow us to identify ASHRM members who are returning to the site, so you will not have to re-enter a member ID and password the next time you visit.

    3. What organization collects the information and who has access to it?
    Data collected through our website is generally collected and maintained solely by ASHRM. More specifically:

    1. Personally identifiable information. When you provide personally identifiable information on our website to register for a service, buy a product, or take advantage of a promotion, that information is collected and maintained solely by ASHRM, unless specifically stated otherwise at the point of collection. ASHRM will inform you at the point of collection if your personal data is being shared with another organization. If you do not want to share your information with that company, you can choose not to use that service.

    If you join ASHRM through our website, you provide personally identifiable information on the membership application. ASHRM may sell mailing lists (names and mailing addresses) of members to selected third-parties. If you wish to opt out of mail list sales at any time during your ASHRM membership, you may do so by following the directions in Item 6 below. ASHRM does not sell member e-mail addresses to third-parties.

    1. Anonymous information. We disclose to third-party sponsors/advertisers aggregate statistics (i.e., impressions and click-throughs on a company's advertisement). Also, we may share aggregate website statistics with the media or other third parties. No personally identifiable information is disclosed to these sponsors/advertisers or other third parties as part of this process-only information in an aggregate form.

    Be aware that ASHRM's sponsors, advertisers, and third-party content providers have links on our site(s) that take you to other websites. For example, when you click on an ad displayed on our website, you are linked to another site. Please note also that links to other websites are provided throughout our website for users' information and convenience. SHRM hopes that all third parties involved adhere to our policies regarding the privacy of our users. However, ASHRM’s Website Privacy Policy does not cover third-party data collection practices, and we do not assume any responsibility for any actions of third parties.

    4. How does ASHRM use the information it collects?
    ASHRM collects information to provide you with the services you request and to improve our website(s).

    If you join ASHRM, we use the personally identifiable information you provide in the membership application to send you ASHRM publications, information about member benefits and special offers, and other information that ASHRM believes is relevant and useful to its members. ASHRM also sells mailing lists (names and mailing addresses) of members to selected HR service providers. You may opt out of mail list sales at any time during your membership, as described in Item 6 below. ASHRM does not sell member e-mail addresses to third-parties.

    As mentioned above, ASHRM uses the aggregate, anonymous data collected to let our sponsors/advertisers know the number of impressions or views and the number of "click throughs" on their advertisement(s). ASHRM also uses this aggregate, anonymous data to perform statistical analyses of the collective characteristics and behavior of our site visitors; to measure user interests regarding specific areas of our website; and to analyze how and where best to use our resources. Without such data, we would not know which parts of our website are the most popular, and we would not be able to change and update the content and services appropriately.

    ASHRM may be required by law enforcement or judicial authorities to provide information on individual users to the appropriate governmental authorities. In matters involving a danger to personal or public safety, SHRM may voluntarily provide information to appropriate governmental authorities.

    5. How can ASHRM members modify their personal information?
    SHRM members have the following options for changing and modifying information previously provided.



    Send mail to the following postal address: SHRM, 1800 Duke Street, Alexandria, Virginia, 22314, ATTN: Customer Service Department.

    Call: 703/548-3440 or 800-283-7476.

    6. What is the opt-out policy for ASHRM?
    ASHRM provides members and customers the opportunity to opt-out of receiving communications from us and our partners. If you no longer wish to receive specific communications or services, you have the following options:

    You can send an e-mail to:

    You can send mail to the following postal address: ASHRM, PO BOX 240926, Anchorage, AK 99524, ATTN: Membership.

    Instructions for opting out of any SHRM e-mail newsletter you receive are included with each e-mail.

    7. What kinds of security procedures are in place to protect against the loss, misuse or alteration of your information?
    Our website has security measures, such as firewalls, in place to protect against the loss, misuse and alteration of your user data under our control. While we cannot guarantee that loss, misuse or alteration to data will not occur, we take reasonable precautions to prevent such unfortunate occurrences. Any other particularly sensitive information, such as your credit card number, collected for a commerce transaction is encrypted prior to transmission.

    You are ultimately responsible for the security of your SHRM member ID and password. You may not share your SHRM member ID and password with colleagues or friends so they can access content or features on our website that are restricted to ASHRM members only. You should log out of your browser at the end of each computer session to ensure that others cannot access your personal information and correspondence, especially if you share a computer with someone else or are using a computer in a public place like a library or Internet cafe.

    8. How does the ASHRM Website use bulletin boards and discussion lists?
    This site may make bulletin boards and discussion lists available to its members. Any information that is disclosed in these areas becomes public information, and you should exercise caution when deciding to disclose your personal information. Although users may post messages that will appear on the message boards anonymously, ASHRM does retain a record of who posts all notes.

    Privacy Policy Effective June 2007.